CASE STUDY
Deploying LLMs for AI-driven Keywords Review
About The Client
Our client runs online advertising campaigns and seeks to streamline keyword research for better ad targeting using AI-powered LLMs, replacing the labor-intensive manual process. This transition aims to boost efficiency, reduce delays, and improve productivity in campaign management.
Industry | Retail
Solutions | ChatGPT
Location | USA
Business Challenges
- Time-consuming manual keyword review
- Risk of human errors in keyword selection
- Scalability challenges with a growing client base
Business Solutions
- Collaborated with client on keyword review solution
- Employed natural language processing for contextual understanding
- Utilized large language model for keyword analysis
- Identified high-traffic, low-difficulty keywords
Key Outcomes
60% Reduction in manual keyword review time
50% Reduction in human errors in identifying keywords
50% Increase in productivity and campaign launches
40% Increase in campaign performance and ROI