CASE STUDY
Industry | Retail and eCommerce
Technology | Salesforce Commerce Cloud
Location | Canada
Headquartered in Canada, the client is a well-established retailer offering a diverse range of products, including books, gifts, specialty toys, home items, magazines, newspapers, baby products, health and wellness goods, beauty, skincare, makeup, electronics, paper supplies, and gift cards.
With a rapidly growing online presence, the client sought to enhance the flexibility and content management efficiency of their digital storefront. They partnered with Royal Cyber to implement Salesforce Commerce Cloud (SFCC) Page Designer Plus, crafting a customized solution that optimizes site management and content delivery.
High Costs of Third-Party CMS Subscription: The client faced significant expenses due to the annual subscription fees of a third-party CMS.
Complicated Site Management: The platform lacked an intuitive interface, creating operational bottlenecks and inefficiencies for non-technical users.
Inefficient Content Updates: Marketing and content teams relied on developers for minor changes, causing delays in content refreshes and marketing campaigns.
Scaling Difficulties: With an expanding product catalog, manual updates became cumbersome, leading to errors and slowed processes.
Faster Content Management
Reduced the time spent on content changes by 40%
Enhanced User Experience
Customers experience a more intuitive, visually engaging website
Increased Operational Efficiency
Teams no longer rely on developers for routine updates
Salesforce Commerce Cloud Page Designer Plus Cartridge Implementation: A drag-and-drop interface was implemented to enable the marketing team to create and update pages with minimal developer involvement.
Real-Time Preview & Testing: Real-time previews and A/B testing features were added to help optimize customer-facing content before it went live.
Modular Components: Reusable components like banners, product listings, carousels and promotional content were designed, enabling easy updates and reconfiguration.
Mobile Optimization: Ensured fully responsive pages for a seamless mobile shopping experience.
In the time that we have been working with Royal Cyber, we’ve found the Salesforce software and their team to be responsive, we really enjoy the people we work with, and we’re excited about some of the upcoming developments that they have planned for us!”
40%
Reduction of Content Changes
Audience
- Executives, CTOs, Director
- IT Consultants
- Business Analysts
- Project Managers
- IT Project Coordinators
- Architects and Specialists
