CASE STUDY
Building a Unified B2B eCommerce Marketplace using a PunchOut Integration

Industry | Pharmaceutical 

Technology | React JS

Location | India

The client is a multinational pharmaceutical company based in Hyderabad, India, producing over 190 medications and 60 active pharmaceutical ingredients (APIs), along with diagnostic kits and biotechnology solutions. Their digital platform connects global chemical suppliers and buyers, offering price comparisons and personalized procurement support. Their B2B marketplace simplifies the process for pharmaceutical manufacturers, offering advanced analytics for informed decision-making and cost optimization. 


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Challenges

The absence of a comprehensive eCommerce marketplace tailored to the pharmaceutical industry, offering a unified solution and an advanced platform for buyers to easily explore and purchase products.

The lack of a robust, secure system capable of efficiently managing the complexities of pharmaceutical transactions while ensuring a user-friendly experience for both vendors and buyers.

The need to streamline internal procurement processes and facilitate seamless multi-vendor sales.

Key Outcomes
Automated

Manual email operations, streamlining processes and increasing efficiency

Enabled

Exploring products and simplified the procurement journey

Enriched

Marketplace offerings with a diverse range of products

Increased

Procurement efficiency for all the stakeholders

Solutions

Our approach integrated the Punch Out process, which connected a buyer’s eProcurement system with the supplier’s eCommerce store, facilitating a streamlined purchasing experience.

Additionally, our Request to Quote feature enabled buyers to request price quotations through Allverz.com, with sellers responding via SellerPanel.com.

This Punch Out process automates B2B purchasing, improving efficiency and user experience.

Our solution was designed to ensure a seamless digital transformation for our pharmaceutical client.

What Customers Say About Royal Cyber
Just wanted to say “thanks” and “nice job” that you put “skin in the game” by coming to the meeting with some well thought out and demonstrable ideas.
 

90%

Reduction of Manual Operations

Audience

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Building a B2B eCommerce Marketplace for a Pharmaceutical Company